Statista assumes no About 66% of Facebook users across the world visit the page of a local business at least once a week. Given its demographically and geographically broad user base, its no surprise that Facebook dominates as a social media ad platform. This social media platform first became popular in 2020 with about 25% usage and only continued to soar in 2021 up to 44% usage. Get in touch with us. This year, we welcome 21 CAnD3 Fellows to our Training Program family. Read our research on: Congress | Economy | Trust in Media, MORE FACT SHEETS: INTERNET/BROADBAND | MOBILE TECHNOLOGY. data than referenced in the text. This text provides general information. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Social media audiences in the United Kingdom (UK) 2021, by age and gender Social media audiences in the United Kingdom (UK) in January 2021, by age group and gender Social network. The site is especially popular with young users under the age of 35. The latest social media statistics show that there are 4.59 billion social media users worldwide in 2022 - and this number is only going to continue growing over the next few years (Statista, 2022). The professional networking site reports766 million total users, with about 310 million of those being active monthly users. It would be fascinating to break down the hours spent on each social media site so we could get a better idea of where people from each nation spend there time. 521 likes, 17 comments - @cocokind on Instagram: "Do these stats scare you as much as they terrify us? TikTok key statistics. Key US Network Growth Statistics 2020-2021: Sources: Statista, Pew Research, OurWorldInData, Data Reportal, eMarketer, Social media platforms & Kepios Analysis. The average Facebook user will engage with12 ads on the siteeach month. Key insights Daily time spent with media worldwide 473 mins Detailed statistics Time spent with media worldwide 2011-2021 489 mins Detailed statistics Time spent with digital vs.. How many people use social media every day? The most important key figures provide you with a compact summary of the topic of "Social media" and take you straight to the corresponding statistics. BY Brooke Auxier and Monica Anderson FOR MEDIA OR OTHER INQUIRIES: Smaller shares of Americans use sites such as Twitter, Pinterest, Instagram and LinkedIn. 70% of the US population has active social media accounts, with a year-on-year growth rate of 3.1% from 2019-2020. Ultimately, your ROI for social media marketingdepends on how hard you have to work for that engagement. Seven-in-ten Facebook users and around six-in-ten Instagram and Snapchat users visit these sites at least once a day. liability for the information given being complete or correct. On average, Facebook users spend about 34 minutes per user session. In this awesome statistical roundup, youll discover the latest social network data by the numbers and key demographics, heres a summary of what youll learn below: So without further ado, lets dive into the top 12 statistics you cannot miss surrounding one of the fastest adopted technologies in the last century. Some users have experienced threats of violence online and have . As measured by engagement levels, its video, even though video only represents about 3% of all Facebook content. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Yet, these global statistics gloss over some significant differences from one country to another. But when it comes to social, a huge 99 percent of users connect via mobile, and just 1 in 5 use a . Explore the patterns and trends shaping the social media landscape over the past decade below. An original record of the US market size was 5% in 2005, growth in the US took just under 6 years to penetrate 50% of Americas population in 2011. The total numberof social media users globallyis about 4.2 billion or slightly more than half of the worlds total population. Social network platforms almost tripled their total user base in the last decade, from 970 million in 2010 to the number passing 4.48 billion users in July 2021. Here are the biggest data points to keep in mind as you plan your social media marketing activities for the rest of the year. 2022 LinkedIn demographics data: Active monthly users: LinkedIn has 89.7 million monthly active users By comparison, this shows just how mobile social media is. Canada has a social network penetration rate of 89 percent, making it one of the world's most connected online populations. YouTube is a powerhouse for social media marketers and content creators. The rise of social media began back in 1996 with the release of the networking site Bolt (now closed). Due to varying update cycles, statistics can display more up-to-date Facebook, the social media giant that was founded in 2004 and now boasts more than 2.8 billion monthly users worldwide, is a regular focus of scrutiny in the United States and abroad.. Social Media Facts 2022 on TikTok. Americans ages 18 to 29 stand out in that the most common digital way they get news is social media, with 42% saying they get news this way often versus 28% saying the same of either news websites or search engines. YouTube and Facebook are the most-widely used online platforms, and its user base is most broadly representative of the population as a whole. According to a Pew Research Center study, about 71% of 18 . Pew Research Center regularly studies the changing information and media ecosystem in the United States. 1615 L St. NW, Suite 800Washington, DC 20036USA 5 0 obj Collectively, over 2.5 billion people use one of these two . Find your information in our database containing over 20,000 reports, shift in consumption towards digital media, On-demand audio streams dominate music listening in the United States, Podcasts are unsurprisingly also popular with younger consumers, social media platforms are their go-to source for finding new movies or TV shows, Gen Z, who learn about upcoming entertainment options from ads on social media. The striking short-form viral videos and images of Instagram, Snapchat, and TikTok continue to climb in popularity with Gen Z. These statistics show just how successful the app has become, providing even more reason to jump on . Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 70m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. 40% of all internet users worldwide use social media for work purposes. As a benefit of membership, CIPD members can access the full-text of all IPD/CIPD research publications and surveys from 1999 onwards using our HR and L&D database. Get the best reports to understand your industry, Ethnic groups in the U.S. - media consumption. ; The TikTok app has been downloaded over 2Billion times on the App Store and Google Play. Our diverse cohort of Fellows comes from 13 partner institutions and together represent seven different disciplines. By region, social media growth in 2019-2020 is led by Asia: The average number of social media accounts is, The growth in the number of accounts per person is up, Firstly, the growth of multi-networking relates to the widening of, Americas social media growth rate between 2020 and 2021 was, The total number of users in America has grown by, Out of the 46 countries surveyed, people in the Philippines spend the most daily time networking at, People in Japan spend the least daily time on networking at. 95% of Pinterest searches are unbranded, giving users the option to try out new ideas. And now that i saw WhatsApp is in the 3rd position of most used social media application it makes me wonder whether they forget to count Telegram also or else. Source: Division of Vector-Borne Diseases (DVBD) (+1) 202-419-4300 | Main Radio reach in the U.S. 2019, by age group, NPR's weekly audience in the U.S. 2005-2020, Top cable news networks U.S. 2023, by number of viewers, Number of magazine readers in the U.S. 2012-2021, Magazine brands audience distribution in the U.S. 2019-2020, by platform, Magazines with largest online audience in the U.S. 2021, Paid circulation of daily weekday newspapers in the U.S. 1985-2020, Average number of books read in the U.S. 2020, by format, U.S. households with internet subscription 1997-2020, Forecast of Video Games users by segment in the United States 2017-2025, Penetration rate of digital video games in the U.S. 2017-2027, Time spent with a game console in the U.S. 2020, Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2022, Quarterly smartphone market share worldwide by vendor 2009-2022, Number of apps available in leading app stores Q3 2022. Im curious where you found those numbers from because I have been trying to find them out and couldnt When Pew Research Center began tracking social media adoption in 2005, just 5% of American adults used at least one of these platforms. Key statistics. There was a similar story for the adoption of smartphone use also, doubling to almost 42% in the same period. Below we have the frequency of visits Americans have to these popular social media sites, all platforms other than Twitter get at least half of their users visiting the platform every single day. Thanks! Get in touch with us. >> If the average person persisted with the same social media usage, they would spend 5.7 years / 2,080 days on platforms in their eligible lifespan. Perhaps the most notable gap in gender differences is where we look at the use by the platform. Over three billion people have used messaging apps in 2021, making them one of the most popular app types. TikTok has been downloaded over three billion times. YouTube - 2.29 billion. (Identity) No report of the Pew Research Center was affected by this change. (Statista 2020) The most popular social media networks are Facebook, YouTube, Instagram, and . About seven in 10 people use it for socialization, entertainment, and news. x`?~;wfw'$d$@$@WH@x$,T "7*kV]"*jimEkmXZV|[!s{gs>sgB '2zj -d)-$[6@> Not many marketers or creators would suspect that the behavior of middle-aged professionals on LinkedIn mirrors that of, say, college-aged young adults on TikTok. Overall,83% of B2B marketersuse social media advertisingon one or more platforms. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. stream Women outpace men here 15 to 10. Over the twelve months to the December 2022 quarter, the CPI rose 7.8%. So what is the state of social media for 2021? The most popular social media site in China, WeChat has1.17 billion usersworldwide and is the fifth most popular social networking app in the world. In 2022, Social networking sites are estimated to reach 3.96 billion users and these figures are still expected to grow as mobile device usage and mobile social networks increasingly gain. Second, only to YouTube in the numbers of visits, its also the third most visited site overall (behind Google and YouTube). data than referenced in the text. Just 5% of adults were on social media in 2005. Girls are more likely than boys to say it would be difficult for them to give up social media (58% vs. 49%). Only 41.36% of people now access the internet on desktop (leaving 2.74% on tablets). Statistics suggest over two billion logged-in users, but that number is low since users watch videos on the site without being logged in. By comparison, a somewhat smaller share of those ages 50 to 64 (73%) say they use social media sites, while fewer than half of those 65 and older (45%) report doing this. Every week, this cohort will be coming together from six different time zones and four different countries to discuss relevant, pressing, and important topics in population aging and research. This text provides general information. The following are the statistics for monthly users of the top 15 social media apps globally in 2021: Facebook - 2.89 billion. Since January 2020, active social media usage has increased by 13%, or 490 million users. Just one-in-ten Americans say social media sites have a mostly positive effect on the way things are going, and one-quarter say . Usage of the major social media platforms varies by factors such as age, gender and educational attainment. As of February 2021, 72% of American adults were on social media. ~TxZ|?p9B=\E#e&FG_N3~Bu5. We are happy to help. Social media advertising CTRsfrom 2020 range from 0.22% for both Instagram and LinkedIn to 0.86% for Twitter and 1.11% for Facebook. 80%of parentsin the U.S. say their children 11 and younger also consume YouTube content daily. Due to varying update cycles, statistics can display more up-to-date TikTok's usage has truly exploded. The spectacular year-on-year adoption of new users on the platforms is, however, slowing down. University of Hawaii | 2.1K views, 27 likes, 1 loves, 3 comments, 6 shares, Facebook Watch Videos from Hawaii News Now: HNN extended coverage #LIVE:. Teens are more likely to say social . As of April 2021, it was thethird most downloaded appoverall. For example, Filipinos spend a little over four hours a day on social media, while at the other end of the spectrum, Japanese users spend about 51 minutes per day. All an data, insights, and trends your require go help you make sense are the "state is digital" in Malaysia in 2022, including detailed statistics for website use, social media use, and mobile use, as fine as end numbers for all the top socially platforms. Teens who say they spend too much time on social media are 36 percentage points more likely than teens who see their usage as about right to say giving up social media would be hard (78% vs. 42%). Think tank data company Pew Research Center noted a steady increase in internet and smartphone adoption, which significantly relates to the growth of social media in certain developing countries or regions. Talk with one of our content experts about our hand-vetted expert content writers & designers who can help you scale your content marketing efforts quickly. Paid social media adscontinue tomake upimportant segments of the overall marketing plan for many brands. For many users, social media is part of their daily routine. The most important key figures provide you with a compact summary of the topic of "Social media usage in the United States" and take you straight to the corresponding statistics. Pews most recent surveyreveals quite a bit about the vast audience of Facebook users and how they interact with the site and the brands they find there. An average of 1.3 million new users each day embraced some social media platform in 2020. YouTube is the most popular social media channel in 2021. It has associations with depression, anxiety, and low self-esteem. Statista assumes no 4.33 billion as of early 2021. The total number of channels earning at least $10,000 annually increased by 50%, while the number of channels earning at least $100,000 jumped by 40%. While a high level of use has persisted during the pandemic, teen enjoyment of social media has dropped. Social Media, General Stats. This study uses the 2018 Canadian Internet Use Survey to examine reports of the negative effects individuals aged 15 to 64 experience because of their use of social networking websites or apps. By contrast, Twitter users have the lowest percentage of daily users at 46%, weekly at 29% and less than weekly at 16%. #socialmedia #contentmarketing, Backlink Content: How to Build Links in 2023. More than half of the world now uses social media (59%) 4.76 billion people around the world now use social media, 137 million new users have come online within the last 12 months The average daily time spent using social media is 2h 31m. Overall, social media usage statistics estimate that an individual will spend 6 years and 8 months of their lifetime on social media. Most other social media sites require users to be at least 13 years or older. At the same time, presence on social media among Americans 65 and older grew about fourfold since 2010, while use by the youngest adults remained relatively constant in that time frame. Then in 2021 Facebook had 2.89 billion users . It is consistently one of the 10 most popular websites ranked by Similarweb and formerly Alexa; as of 2023, Wikipedia . And if your audience consists of even younger kids, YouTube is a strategic choice for your brand. endobj At1.074 billion global users, an increase of over 73 million in the last year, Instagram has seen some impressive pandemic growth. Sources: Statista, Statista, Data Reportal, Social media platforms & Kepios Analysis. % of U.S. adults in each demographic group who say they ever use . It was thefourth most downloaded appin April 2021. Lyme disease is the most common vector-borne disease in the United States. Hey, do you think Telegram also can be considered as social media? Or have a question? Interesting that youtube is considered social media. Manufacturers can use YouTube to display . We are happy to help. Facebook referrals also count for over80% of allsocial media-originated trips to e-commerce sites. Updated: January 9, 2023. According to Statistas data from 2020, the most active country is the U.A.E., with 99% of its population using social media. The most important key figures provide you with a compact summary of the topic of "Media use in the United States" and take you straight to the corresponding statistics. When looking at the top 8 social platforms by monthly active users, YouTube, LinkedIn, Twitter, and TikTok index higher in male users. As more Americans have adopted social media, the social media user base has also grown more representative of the broader population. It now relies on the continuous growth in the number of people with internet access and smartphones, particularly in developing regions. LinkedIn is a professional networking site and is the top social media platform for B2B social media marketing. Social media penetration = active users vs. total population. Research Lead covering advertising and marketing. Follow these links for more in-depth analysis of the impact of social media on American life. ( Statista) 98.5% of Facebook users access the platform on mobile devices. No longer the exclusive province of high school students showing off their latest dance moves, this China-based video-creation/editing/sharing app is growing globally and enjoys689 million usersworldwide. Global Digital & Social Media Stats. Signal had about 20 million monthly active users globally at the end of December 2020.; The app was downloaded more than 7.5 million times between January 6 and January 10. Note: Respondents who did not give an answer are not shown. Social media use can lead to low quality sleep and harm mental health. The Global Social Media Statistics for 2021. Are you interested in testing our business solutions? Find your information in our database containing over 20,000 reports, third-largest social media audience worldwide, found its largest audience with women aged 25 to 34 years, followed friends, family, and people they knew, 67 percent of social media users in the U.S. claimed to use social networks, TikTok was the most downloaded app in 2021, Snapchat, Instagram, and TikTok will remain close competitors, 59 percent of Americans said that they believed the accusations, 39 percent of U.S. survey respondents said that social media was bad for society, too much pressure to be perfect on social media, 94 percent of Americans saying they know of each of these platforms, users in the U.S. said that they used Facebook, TikToks buzz score rating lies at 38 percent. This initial draw to TikTok could be due to a platform resemblance to the once-popular social media app Vine. Young adults were among the earliest social media adopters and continue to use these sites at high levels, but usage by older adults has increased in recent years. Its actually YouTube, with 81% of the world using the site to some extent. In February 2012, 81% of U.S. adults ages 18-29 said they use at least one social media site. TikTok has 689 million monthly users internationally. Sites like Facebook and Instagram are more female orientated, especially Pinterest, which dominates with female audiences. All told, expect users to spend a combined 3.7 trillion hours on social media platforms in 2021. Please do not hesitate to contact me. The vast majority of adults (90%) say the internet has been at least important to them . In terms of technology adoption, its mind-blowing to see how quickly a social network can explode. As you can see from the data above, social network usage is different for men and women globally when examining location. Source: Survey of U.S. adults conducted Jan. 25-Feb. 8, 2021. Facebook Twitter TikTok % of U.S. adults in each demographic group who say they ever use 61% use social to communicate with family, friends and acquaintances. Social media platforms continue to evolve and grow, and so do their respective user bases. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Social media users in the United States 2019-2028, United States: social network penetration 2018-2027, Social network usage by brand in the U.S. 2022, Social media: global penetration rate 2023, by region, U.S. market share of leading social media websites 2023, Social media: active usage penetration in selected countries and territories 2023, Active social network penetration in selected countries and territories as of January 2023, Global social network penetration rate as of January 2023, by region, Social network users in selected countries in 2022 and 2027, Number of social network users in selected countries in 2022 and 2027 (in millions), Number of social media users in the United States from 2019 to 2028 (in millions), Social network user penetration in the United States from 2018 to 2027, Most used social media platforms by type in the U.S. 2022, Most used social media platforms by type in the U.S. in 2022, Social network usage by brand in the U.S. in 2022, Most downloaded social media apps U.S. 2022, Leading social media apps in the United States in 2022, by downloads (in millions), Leading iPhone social media apps in the U.S. 2022, by downloads, Leading iPhone social media apps in the Apple App Store in the United States in September 2022, by number of downloads, Leading mobile apps in the United States 2023, by unique visitors, Most popular mobile apps in the United States as of January 2023, by average unique monthly visitors (in millions), Leading social media websites in the United States as of March 2023, based on share of visits, U.S. adult and teen Instagram and Tiktok usage 2020-2021, Instagram and TikTok usage rate among teens and adults in the United States from January 2020 to January 2021, Favorite social networks of U.S. teens 2012-2021, Most popular social networks of teenagers in the United States from fall 2012 to fall 2021, Gen Z: selected social media platforms in the U.S. 2020-2025, Number of Generation Z users in the United States on selected social media platforms from 2020 to 2025 (in millions), Instagram, Snapchat, and TikTok: Gen Z weekly usage in the U.S. 2019-2021, Share of Gen Z users in the United States using Instagram, Snapchat, and TikTok weekly from 2019 to 2021, Average daily media use in the U.S. 2022, by medium, Average daily media use in the United States in 3rd quarter of 2022, by medium (in hours.minutes), Weekly time spent on leading online activities in the U.S. 2022, Most popular weekly online activities for internet users in the United States as of January 2022, by time spent (in hours), Most common social media activities in the U.S. 2022, Most common social media activities in the U.S. in 2022, U.S. users daily engagement with leading social media platforms 2022, Average time spent per day on select social media platforms in the United States as of April 2022 (in minutes), U.S. social media interactions per article 2022, by topic, Average number of social media interactions per published article in the United States as of May 2022, by topic, U.S. preferred social media platform to watch short-form videos 2021, Preferred social media platform for users in the United States to watch short-form video as of November 2021, U.S. young users daily media activities during the COVID-19 pandemic 2021, by age, Share of children and teens in the United States who engaged in selected media and internet activities every day during the coronavirus pandemic as of June 2021, by age group, Countries with the most Facebook users 2023, Leading countries based on Facebook audience size as of January 2023 (in millions), Facebook users in the United States 2018-2027, Number of Facebook users in the United States from 2018 to 2027 (in millions), United States: Facebook usage penetration 2018-2027, Facebook usage penetration in the United States from 2018 to 2027, Facebook: monthly active users in North America 2010-2022, Facebook monthly active users (MAU) in the United States and Canada as of 4th quarter 2022 (in millions), U.S. Facebook users 2023, by age and gender, Share of Facebook users in the United States as of March 2023, by age group and gender, Facebook usage reach in the United States 2021, by gender, Percentage of U.S. adults who use Facebook as of February 2021, by gender, Facebook usage reach in the United States 2021, by age group, Percentage of U.S. adults who use Facebook as of February 2021, by age group, Facebook usage reach in the United States 2021, by education, Percentage of U.S. adults who use Facebook as of February 2021, by educational background, Most viewed domains on Facebook news feed in the U.S. 2022, by audience, Most viewed domains on the Facebook news feed in the United States in 4th quarter 2022, by content viewers (in millions), Facebook news feed content views in the U.S. 2022, by source, Distribution of Facebook news feed content views in the United States in 4th quarter 2022, by source, U.S. adults who have a favorable impression of Facebook 2022, Share of adults in the United States who have a favorable impression of Facebook as of May 2022, Instagram users in the United States 2018-2027, Number of Instagram users in the United States from 2018 to 2027 (in millions), Distribution of Instagram users in the United States as of March 2023, by gender, Distribution of Instagram users in the United States as of March 2023, by age group, Instagram usage reach in the United States 2021, by age group, Percentage of U.S. adults who use Instagram as of February 2021, by age group, Instagram usage reach in the United States 2021, by gender, Percentage of U.S. adults who use Instagram as of February 2021, by gender, Instagram monthly active user ratio in the U.S. 2021, by frequency, Distribution of Instagram monthly active users in the United States as of January 2021, by usage frequency, Rate of Instagram user activity in the U.S. 2021, Share of active Instagram users in the United States as of January 2021, U.S. adults who have a favorable impression of Instagram 2022, Share of adults in the United States who have a favorable impression of Instagram as of May 2022, TikTok: number of users in the United States 20219-2025, Number of TikTok users in the United States from 2019 to 2025 (in millions), Annual TikTok user growth in the United States from 2019 to 2025, TikTok usage distribution in the U.S. 2022, by age, Distribution of monthly active TikTok users in the United States as of April 2022, by age group, Frequency of TikTok usage according to users in the United States as of September 2021, U.S. TikTok usage frequency 2021, by gender, Frequency of TikTok usage according to users in the United States as of September 2021, by gender, U.S. TikTok usage frequency 2021, by household income, Frequency of TikTok usage according to users in the United States as of September 2021, by household income, Rate of TikTok user activity in the U.S. 2021, Share of active TikTok users in the United States as of March 2021, U.S. adults who have a favorable opinion of TikTok 2021, Share of adults in the United States who have a favorable opinion of TikTok as of November 2021, Twitter users in the United States 2018-2027, Number of Twitter users in the United States from 2018 to 2027 (in millions), Number of LinkedIn users in the United States 2018-2027, Number of LinkedIn users in the United States from 2018 to 2027 (in millions), Pinterest users in the United States 2018-2027, Number of Pinterest users in the United States from 2018 to 2027 (in millions), Reddit users in the United States 2018-2027, Number of Reddit users in the United States from 2018 to 2027 (in millions), SnapChat users in the United States 2018-2027, Number of SnapChat users in the United States from 2018 to 2027 (in millions), Most well-known social networks in the United States 2022, Leading social networks ranked by brand awareness in the United States in 2022, Facebook brand profile in the United States 2022, Facebook brand awareness, usage, popularity, loyalty, and buzz among social media users in the United States in 2022, Instagram brand profile in the United States 2022, Instagram brand awareness, usage, popularity, loyalty, and buzz among social media users in the United States in 2022, TikTok brand profile in the United States 2022, TikTok brand awareness, usage, popularity, loyalty, and buzz among social media users in the United States in 2022, Twitter brand profile in the United States 2022, Twitter brand awareness, usage, popularity, loyalty, and buzz among social media users in the United States in 2022, LinkedIn brand profile in the United States 2022, LinkedIn brand awareness, usage, popularity, loyalty, and buzz among social media users in the United States in 2022, Pinterest brand profile in the United States 2022, Pinterest brand awareness, usage, popularity, loyalty, and buzz among social media users in the United States in 2022, Reddit brand profile in the United States 2022, Reddit brand awareness, usage, popularity, loyalty, and buzz among social media users in the United States in 2022, Snapchat brand profile in the United States 2022, Snapchat brand awareness, usage, popularity, loyalty, and buzz among social media users in the United States in 2022, Ad spending per internet user of social media advertising in the U.S. 2018-2027, Ad spending per internet user of the social media advertising market in the United States from 2018 to 2027 (in U.S. dollars), Revenue growth of social media advertising in the U.S. 2018-2027, Revenue growth of social media advertising in the United States from 2018 to 2027, Digital Market Outlook: social media ad spend change U.S. 2018-2026, by device, Social media advertising spending growth in the United States from 2018 to 2026, by device, Digital Market Outlook: SM ad spend per internet user U.S. 2017-2026, by device, Social media advertising average spending per internet user in the United States from 2017 to 2026, by device (in U.S. dollars), Digital Market Outlook: social media ad spend in the U.S. 2017-2026, by device, Social media advertising spending in the United States from 2017 to 2026, by device (in billion U.S. dollars), Revenue of the social media advertising industry in the U.S. 2018-2027, Revenue of the social media advertising market in the United States from 2018 to 2027 (in billion U.S. dollars), U.S. internet users who think social media is good or bad for society 2022, Share of internet users in the United States who think social media is a good or bad thing for society as of December 2022, U.S. adults supporting verification to create social media profile 2022, by age group, Share of adults in the United States who support identity verification to create a social media profile as of January 2022, by age group, U.S. adults supporting ID verification to create social media profile 2022, by gender, Share of adults in the United States who support identity verification to create a social media profile as of January 2022, by gender, U.S. adults on the metaverse replacing social media 2021, Share of adults in the United States who think that the metaverse could totally replace social media as of December 2021, U.S. Gen Z opinion of social media appearance 2021, Generation Z in the United States opinion of curated social media appearance as of September 2021.
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